Custom Analytics Platform
My Hotel Wedding
A tracking and analytics platform customized to the needs of one my clients, My Hotel Wedding.
My Hotel Wedding approached me about figuring out a way to track unique actions their users take on their site and for ways to display that data in meaningful reports and concise data visualization methods.
The custom analytics platform I developed makes use of PHP and JavaScript to collect the data based on user's actions, such as page loads, button clicks, and other customized actions. The information is then seamlessly sent to a MySQL database using AJAX to record a wealth of information along with each entry.
The data can be accessed in the mobile-responsive admin dashboard panels on any device available. They are filled with beautiful data visualizations displaying trends and other site information, so that administrators can easily determine how well the site is operating, based on a variety of filters they determine.